Jobs Summit final wrap up

City of Wanneroo chief executive officer Daniel Simms at the 2018 Wanneroo Jobs Summit.

Banner-LogoA summary of prior six articles and focus going forward following the City of Wanneroo 2018 Jobs Summit. The City of Wanneroo welcomes your feedback and comments.


DURING the last two months the City of Wanneroo has presented a series of articles covering a distinct theme of its 2018 Jobs Summit.

This ‘final wrap-up’ summarises these themes and highlights the City’s focus going forward in respect of economic development and job creation following the event.

Presently, the City of Wanneroo’s resident numbers are growing by 8000 each year and are set to reach 412,000 by 2041.

In response, the City has set a target of creating 100,000 jobs to accommodate this growth.

The Jobs Summit, held on June 7 set out to explore the City’s remarkable job growth potential from various informed perspectives – and apply fresh thinking towards its unique economic development opportunities.

Over 150 attendees from government, industry and academia were briefed on the data which underpins job creation challenges, risks and opportunities.

This provided helpful context for focused group discussions on the following key themes identified as vehicles to achieving the City’s 100,000 new jobs target:

  • Land use planning

The land use planning and development vision for Yanchep and Alkimos was placed alongside the question of how these locations could pose a distinctive point of difference.

A staggering 55 per cent of the City’s growth is projected to be in Yanchep and its surrounding suburbs.

With its rising resident numbers a new land use planning approach for the City is needed.

The vision going forward is to create ‘smart centres’ showcasing optimal mixed land-use and lifestyle advantages with vibrant active spaces.

In step with the upcoming Metronet rail extension, innovative shifts in land use planning in Yanchep and Alkimos will aim at facilitating easy access and diverse local job options for a mixed demographic of residents.

Smart City initiatives aim to make cities more competitive, resilient and sustainable amidst rapid population growth.  They also set out to design new, improved solutions for residents going about their daily lives.

For Wanneroo to create its own smart-economy, thought leaders at the Summit identified three specific indicators towards this objective:

  • Urgent upskilling and Lifelong learning
    This ethos presents solutions to unemployment, whilst also leading with innovation.
  • An innovation ecosystem that attracts global resources

Positioning Wanneroo as a city which offers a world class lifestyle, first world infrastructure and an innovative culture will help attract talent, investment and knowledge capital.

  • A collaborative platform on which economic development can thrive
    Collaboration is central to the success of a local smart cities ecosystem where all stakeholders play an active role in knowledge-sharing to facilitate innovation and sustainable solutions.
  • Agribusiness

With the technological shifts happening in agricultural sector, discussions circulated around how the City can best support local agribusiness through transformation.

Opportunities identified, included:

  • Greater water security through innovation and land use zoning protections to safeguard viable land from urban encroachment. With careful planning and strategy, it was agreed Wanneroo could potentially be positioned as Perth’s future “food bowl”.
  • Learning from global AgriTech application and upskilling success stories, along with sustained collaboration with indigenous corporations, stakeholders and the local community. In combination, these would strongly progress Wanneroo towards a very positive food future, doing much to advance and support local fresh food production through change.

The Job summit also considered how developments within Neerabup Industrial Area can be harnessed to contribute towards meeting the new jobs target.

Neerabup’s Design Guildelines ensure the best possible use of its 600ha of developable land, including resourceful deployment of water and energy as well as the use of solar and green power.

These coupled with strong broadband connectivity, security and well placed social amenities make for a promising innovative green-tech urban space.  The vision is for Neerabup to set a new standard for industrial parks in Western Australia, bolstering economic development and encouraging employment.

  • Place Shaping

Place was another topic of importance.  The concept describes the establishment of environments where people can flourish, and is centered on community.

The City of Wanneroo has set out its very own Place Framework, aimed at guiding the City’s Place Approach.

Ideas raised at the Job Summit in respect of enacting the City’s placemaking framework included that of listening to community needs, collaborating with multiple stakeholders and aiming at attracting services and innovative thinkers to settle in our local Places.

An overarching factor which clearly emerged from the Summit as central enabling focus going forward is that of collaboration.

There was agreement amongst those present that working together as a community of residents and stakeholders will afford the City of Wanneroo its best gains towards achieving its 100,000 jobs goal.

City of Wanneroo chief executive officer Daniel Simms summed this up in closing the day’s proceedings stating,

“We are very fortunate to have a Mayor and elected members who are very committed through our Strategic Plan to economic development, job creation and to genuine collaboration.

 “At the City of Wanneroo we talk about collaborating for success.

“Meaningful and purposeful collaboration is the key.”

To comment or for enquiries email